The Gelati Story

Gelati Jeans is a niche fashion destination with premium quality clothing, specialising in denim, accessories and novelty items with the concept designed specifically for Preteen & Teenage girls.

The Gelati Jeans brand offers special pieces that mirror the latest fashion trends with styles that are must have pieces for the girls, with age appropriate styling and fits that parents and the feel comfortable with!

"The girls love and want to wear denim but no one offers a fashion jean in premium quality soft-stretch denim that fits properly and lasts?” Gelati Jeans fills that gap!

Our denim range is designed, manufactured and washed in Australia from premium Turkish denim. Many of our basic coordinates such as our exclusive printed T's, printed 100% cotton fleece windcheaters, tie-dye/splash dye knits are also made and/or finished in Australia giving each piece aunique Australian look.

Finish off the Gelati Jeans look with exclusive, must have Accessories. Bags, hats, jewellery, scarves and lots more but why stop there. Visit our in store(s) experience with a chill out zone, American Candy Bar and Selfie Booth!

Gelati Jeans is an evolving destination designed especially for the PreTeen/Teenage girl. Join on us our social media pages and online blogs for updates and exclusive VIP events.

Georgia Martin

Creative Director and the brainchild behind the Gelati Jeans brand, Georgia comes from a long career in product development and design specialising in the youth market for major retailers and chain boutiques.

With two young girls of her own, Georgia, like many parents, was frustrated with the lack of fun and individuality seen the pre-teen/teen market. With her fashion savvy daughters scouring the high street stores on their weekends, dreaming of being able to fit into what their idols were wearing, Georgia saw this frustration and wanted to create a niche destination for this gap where girls can fit, style and create their own unique wardrobe.

Gelati Jeans was born.











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